period - summer 2007
client - RZP - Zee Plumley
link - www.rzp-permits.cz
Objective
RZP company, specializing in services in the field of visas, work permits, permanent stays, etc., decided to create functional websites, which attracted both visitors and search engines.
Solution
It was a simple, bilingual corporate website, which should serve as a company's visit card, but also as a tool for obtaining of new customers.
Graphic design was adapted to this purpose and it was designed to naturally attract visitors and clearly guide them through the content of website.
Website's information architecture was built so that the homepage already would help visitors to specify their requirements and to offer them a suitable solution.
The website has been effectively optimized for search engines and after the website's launch was performed basic advertising campaign with the aim of making website achievable.
Website has been deployed on our Defactory Content Management System enabling intuitive management of website's content.
Result
New website promotes company's brand, offers a simple overview for current customers and continuously attracts new customers.
